Introducing embeddable Buy Buttons for Video Subscriptions
By Steve Paddon
Gbox now enables you to offer a Buy Button for video subscriptions directly on your website. Previously, the subscription paywall could only be activated inside the video player itself. When selected, the Buy Button will directly show the paywall for any given subscription. This is particularly useful for users who have already decided to purchase and do not wish to watch the trailer to reach the buy button. These buttons also provide a convenient alternative option for users looking to access the paywall even while watching the subscription’s video trailer(s).
Example Buy Button:
How to create Embedded Subscription Buttons
To create a button to embed on your site, first go to the Subscription area in your Gbox Studio account. To do this, select “Videos” from the left menu bar.
You will now see an overlay with a list of any of your existing subscriptions (below). Select the Settings icon to the right of the subscription you want to create a Buy Button for:
Selecting this icon will open a dropdown of the various Settings options:
Choose “Embed”, and the embed Buy Button menu will be shown, with the Buy Button embed automatically selected. On this screen, you may enter the text you want to appear below the “Buy Now” text for this button. The “Buy Now” cannot be edited, but you may add up to 20 characters of text that will appear on the button below the “Buy Now” text.
Once you enter the desired text, the embed code is automatically generated. Now simply copy and paste that code the HTML of your website where you want the Buy Button for the selected subscription to appear.
- Can I alter the color of the Buy Button?
- Yes. The Buy Button color setting is take from your color palate settings for your account (in the Dashboard menu). If you alter the palate color setting, the Buy Button will be set to use this color.
- Can I alter the style of the text style of the button?
- Currently, that is not possible, but we will be adding this capability soon.